Also by Reinvestment Fund

Reinvestment Fund’s PolicyMap President named 2016 Tech Disruptor

Award recognizes the top individuals creating a disruption in the world of technology in Greater Philadelphia

Philadelphia, March 23, 2016 — Reinvestment Fund’s PolicyMap’s President, Maggie McCullough has been named a “2016 Tech Disruptor” by the Philadelphia Business Journal. The award honors the top individuals changing and energizing the Greater Philadelphia technology community. Awardees will be honored at the inaugural banquet on Thursday, April 14, 2016 at the Sheraton Philadelphia Downtown Hotel. McCullough is the founding President of PolicyMap, a business of Reinvestment Fund.

“The concept for PolicyMap grew out of Maggie’s vision for democratizing data and making it easy for decision makers to access reliable data,” shared Robert Keith, Managing Director of TL Ventures. Keith, who served for more than 15 years as a member of Reinvestment Fund’s Board of Directors including time as Chairman, nominated McCullough for the award. “She has been instrumental in creating a tool that provides unique insight by bridging the vast datasets available in the open data space with end users who do not have the time and resources, including technical skills and software, to access the data to map and analyze it.”

As a mission-based online mapping and data analysis tool, PolicyMap is committed making people smarter about how to do good in their communities. And it does this without requiring users to purchase complex mapping systems or invest in Geographic Information Systems (GIS) training to use those systems.

By creating the largest library of place-based data on the web and making it available through a familiar map interface—much of it for free—PolicyMap powers people and organizations with location intelligence. Better insight leads to more strategic decisions for vibrant communities.

Established in 2007, PolicyMap initially catered largely to state, local and federal government users as well as banking and housing professionals, college students and researchers looking to better understand geographic data and trends. As interest in data and data visualization has exploded, PolicyMap too has evolved into a more powerful and easier to use tool that appeals to the traditional customer base, as well as newcomers to mapping and Web managers looking to elevate their business intelligence, research, analytics or presentation or GIS capabilities.

With its online mapping tool and more than 37,000 available datasets– including demographics, housing, lending, consumer spending, crime stats, education, jobs, healthcare and much more– PolicyMap is simple enough to let a family moving across the country see where top performing schools are located, but advanced enough to provide a nonprofit with data on physical inactivity in order to advocate where to build new playgrounds.

Other awardees honored this year include leaders – from large companies and small ones, from educational institutions and research facilities – who are blazing new trails and inspiring others in a community with a growing technology scene.


About PolicyMap
PolicyMap unifies the web’s largest place-based data library with simple mapping and reporting tools. Our products take the legwork out of data collection and processing to make it easier for you to understand and make an impact on the places you value. Born at Reinvestment Fund, a catalyst for change in low-income communities, our background in public policy and community development underlies our mission and guides our products. Learn more at

About The Reinvestment Fund
Reinvestment Fund is a catalyst for change in low-income communities. We integrate data, policy and strategic investments to improve the quality of life in low-income neighborhoods. Using analytical and financial tools, we bring high-quality grocery stores, affordable housing, schools and health centers to the communities that need better access—creating anchors that attract investment over the long term and help families lead healthier, more productive lives. Learn more at