Reinvestment Fund financing helped equip and fit out a new Seabra supermarket specializing in immigrant and diverse healthy food options in Harrison, NJ.
A diverse, small city neighboring Newark, Harrison did not previously have a full-service grocery store, and the new Seabra is bringing jobs and healthy food options to the growing community. Reinvestment Fund’s contribution was provided through the New Jersey Food Access Initiative (NJFAI). The majority of these funds will go toward equipment costs, which include refrigeration and food preparation equipment, in addition to initial inventory.
With a number of new apartment complexes and an influx of new residents to this racially and socioeconomically mixed community, Seabra’s new store will provide an array of fresh produce and prepared, grab-and-go foods targeting the growing commuter population. Seabra Foods is adjacent to a USDA-designated food desert with limited food retail existing in the city.
Seabra has owned and managed grocery stores for over 25 years in four states, targeting primarily immigrant and ethnically diverse markets with retail stores and wholesale services.